Overview

ImmersiveAds recognizes the importance of Privacy for its valued clients. This privacy policy will be redeemed for all the products, applications, services, websites, and joint ventures.

The term “You” is referred to our valued clients, who use ImmersiveAds in any reasonable manner, Publishers or Advertisers, ImmersiveAds Website Visitors and end-users of apps, and “We/Our” is referred to as ImmersiveAds as an entity.

Elaborated in this notice is the consent to willingly express access to relevant information. Your use of ImmersiveAds and all the personal information that you provide will be accessed through the framework of this privacy policy at all times. To keep things unhidden from our clients, this notice describes the policy which enables ImmersiveAds to use and collect information on particular ground rules.

 

GDPR Compliance & Applicability:

 

• ImmersiveAds operates as a Data Controller and all the data collected from users is collected under legal regulations. As per GDPR regulation, we are obliged to data protection of our direct users i.e. Game Publisher and Advertiser.
• Non-personalized information or aggregated information is used for providing advertising insights such as:
  • Publishing i.e. allowing Game Publisher to offer ad inventory and demand-side partners (Advertiser) to fill that inventory.
  • Advertising i.e. reporting information about campaign performance to the advertiser.

Please visit our GDPR FAQ page for more understanding of GDPR compliance.

 

CCPA (The California Consumer Privacy Act)

The California Consumer Privacy Act (CCPA) in charge since 1st Jan 2020 restricts the business owners from selling the personal data of Californians. We at ImmersiveAds understand data privacy as needed of the hour and accept CCPA as much as we did in the case of GDPR.

Whatever information you share (personal or general) with ImmersiveAds is neither sold nor shared with the third party. Still following the CCPA, we have stayed vigilant to give you the right to know your data and its usage.

 

Transparency While Collecting Data:

First and foremost, it’s the consumer’s right to know for what purpose their data/information is being collected. ImmersiveAds already caters for it as the Privacy Policy on the website details what data is collected and up next how it is used. At the same time, the ImmersiveAds Privacy Policy affirms the non-disclosure of personal information to a third party.

 

The right to access or get your personal information deleted:

CCPA allows consumers to access up to 12-month-old personal information with the business after verifiably requesting it. Furthermore, even at the time of getting data access, the consumer holds the ultimate right to know the purpose of collecting this information as well. As defined by CCPA, a consumer once verified also holds the right to get his/her personal information deleted from businesses. Following that, taking it as one legal demand businesses are not only supposed to delete the data from their end but also ask the associated service providers to do the same. You can ask ImmersiveAds to access or delete your personal information after consumer verification as directed by CCPA.

 

The right to opt-out:

If a consumer wants to forbid business owners from selling their personal information in the first place, CCPA has made it way easier allowing the consumer to opt-out from this. Moreover, consumers won’t require a dedicated account in order to opt-out. Let it be mentioned here once again that ImmersiveAds is never into selling any sort of consumer information to third parties.

 

The right to non-discrimination:

The CCPA is comprehensive, therefore, it has also planned to save the consumers from the aftermath of availing their right to secure or obtain their personal information from businesses. The right to non-discrimination is well taken by ImmersiveAds as we never discriminate against those availing CCPA codes. At ImmersiveAds, Consumer is never refused services, charged extra or threatened over availing the rights allotted by CCPA.

 

Web Portal

 

Data we collect:

 

• ImmersiveAds collects Personal Identifiable Information (PII) from its Publisher, Advertiser or partners that directly use our advertising platform through our web portal.
• As a direct user of ImmersiveAds, both demand-side and supply-side partners are asked to provide personally identifiable information (PII) i.e. name, email address, location, contact information, bank account details/Payment information, credit card number and zip code, etc.).

 

How we process:

 

• The information of a Publisher or Advertiser (“ImmersiveAds Registered Users”) is used to provide ImmersiveAds services as well as for communicating with them. All ImmersiveAds Registered Users will receive promotional emails and product updates on the registered email address.
• However, the users have the right to unsubscribe from emails they receive. At this point, we use the general information of a user i.e. email address, name and company name upon his agreement to use ImmersiveAds.
• In addition, the payment information of a registered user is shared with third-party payment processors such as PayPal or banks.

 

Software Development Kit (SDK)

 

Data we collect:

 

• As an End User of an App that utilizes ImmersiveAds Services, the type of information we collect includes: geographic location, device identifiers for advertising, operating system version.
• Where our SDK is embedded in our Client’s App, which the End User has consented to use, any information received through our SDK shall be governed by the terms entered into between our Client and the End User.
• We may also collect and store information locally on your device using mechanisms such as local storage identifiers. These local storage identifiers in no way damage your system or files and we primarily use these identifiers to optimize our Services and limit the number of ads you see and deliver more relevant ads to you.

 

How we process:

 

• ImmersiveAds provides an opportunity to advertisers/third parties or servers to make advertisement campaigns on ImmersiveAds applications, also Cross-Promote as well.
• The above-collected data is used to provide you with more relevant ads and limit the number of advertisements you see.

 

Disclosure of information:

 

• As per the ratings with subject to ad inventory or ad serving, advertisers will be given with publisher’s information for them to decide the bid on an ad inventory or serving for particular devices. ImmersiveAds does not allow the usage of information by any stakeholder against the laws and regulations.
• Non-personal identifiable information will be disclosed with ImmersiveAds Clients to make judgments for the best interest of their targets. Non-personal identifiable information might include reports on the number of viewed and clicked ads, and types of ads served.
• ImmersiveAds only shares impersonal information which is only used to identify you to report different trends in the ad market altogether makes a proper blend for clients to make effective decisions.

We are obligated to the confidentiality of information subject to this privacy policy, at all times.

 

Make choices:

 

• You may reject ImmersiveAds from providing identifiable personal information (only), eventually resulting in not making full use of ImmersiveAds.
• You can disable access to information from your Android and iOS devices. If we are refrained from accessing information, we might not be able to serve you with relevant ads, as the information necessary to make target-based advertisements will be insufficient.

Although ImmersiveAds assures information secrecy and safety, the protection of your account information will be your responsibility, at all times.

 

Advertisers bound to COPPA Compliance:

All our advertisers are bound by contract to obey and give compliance with COPPA (“Children’s Online Privacy Protection Act”) rules and regulations that may be amended from time to time. As a COPPA law firm, we guide clients through these regulations.

ImmersiveAds believes in COPPA, and it does not allow advertisers to advertise to children under 13 years of age. If the advertisement is to be necessarily made, it must be suitable for such ages of children. ImmersiveAds does not take responsibility for given advertisements by advertisers, as it is beyond our control.

Note: ImmersiveAds holds the right to remove or add any advertiser. Listing updated ad network partners at all times is the ImmersiveAds discretion, it may or may not be the case, at any time.

 

Confidentiality:

ImmersiveAds has implemented all the necessary security measures in order to protect both personal and non-personal information from loss, misuse and unauthorized access, disclosure, alteration or destruction. ImmersiveAds is also very careful about user-sensitive information and data from vulnerabilities attacks and keeps secure as well.

 

Changes to this Privacy Policy:

To continue using ImmersiveAds, its users are bound to the revised Privacy Policy. ImmersiveAds may update the privacy policy from time to time and as required.

The latest version of the Privacy policy is updated in accordance with GDPR compliance. According to this, the latest Privacy Policy is transparent, precise, clear and simplified for its users. ImmersiveAds will send a prior notification to all its users before making any changes in the Privacy Policy in the future.

The changes in Privacy Policies are subject to legal regulation and updated laws that control user data protection and privacy.